Sponsorship & Acknowledgements

2024 Folk Alliance International Conference: February 21-25, 2024

Our Audience

With delegates from around the world, our sponsors have access to the trend-setters and core community influencers of the global folk music community. By elevating your brand within our event, you also support a robust organization working on behalf of the folk community.

Estimated Conference Attendees in 2024

Email Subscribers

Conference Attendees in 2020

Average Monthly Page Views

2023 Attendee Breakdown

  • Artist 49% 49%
  • Industry 26% 26%
  • Associate 11% 11%
  • Presenter 9% 9%
  • Media 6% 6%

2023 Presenter Breakdown

  • Festival 40% 40%
  • Concert Series 27% 27%
  • Venue 17% 17%
  • House 16% 16%

Contact Alex Mallett at development@folk.org to build your sponsor package.

The information below is from the 2023 (last year’s) conference and subject to change for this year. 


Sponsor packages are custom-built to achieve your goals and can include custom branding, acknowledgments, exhibits, and activations. By bundling types of visibility into a combined presence, we give you the highest profile for your investment. 

Sponsor logo placement and recognition are dependent on the total sponsorship amount.

Bronze – $2,500 – $4,999

Silver – $5,000 – $9,999

Gold – $10,000 – $14,999 

Platinum – $15,000 +

FAI’s Gold and Platinum sponsorship tiers include placement on the conference homepage and at the bottom of all conference-related emails.


Your logo on the most visible locations throughout the conference.


Back of Badge $5,000
Lanyards $4,000
Wristbands $4,000
Volunteer T-Shirts $3,000
Instrument Check $2,500
App Lead Sponsorship $5,000

International Folk Music Awards

The opening event of the conference, the International Folk Music Awards gather the largest group of attendees of any event during the conference to celebrate folk music’s industry luminaries and artists who have had outstanding achievements in the previous year. 


Title Sponsorship – Exclusive Contact development@folk.org
Clearwater Award Sponsorship $3,000
People’s Voice Award Sponsorship $3,000
Song, Artist, or Album of the Year Award Sponsorship $3,000


All official showcase acts are selected through the jury process. Sponsors can encourage acts that they want on their stage to apply and then select from those acts if they are awarded a showcase. FAI will list the sponsor’s logo in all instances related to their showcase and provide onsite signage. The sponsor has the option to emcee the stage.


Official Showcase Sponsorship – Main Stage – Exclusive Contact development@folk.org
Official Showcase Sponsorship – Premium Stage $3,000
Official Showcase Sponsorship – Regular Stage $2,500
Private Showcase Sponsorship – Premium Turnkey Room $1,200


Sponsorship includes listing anywhere relevant in print, online, and onsite as well as the option to make remarks. Food is included in the reception cost. There will be a cash bar. 


Opening Reception  – Exclusive Contact development@folk.org
Official Evening Reception $4,000
Regional Breakfast $2,500

Private Reception or Event
(Cost does not include food or beverage.)



Events within FAI serve as an introduction to your brand and a great way to get to know our community.


Networking Sessions Sponsorship
(Online or In-person)
Closing Party Sponsorship – Exclusive Contact development@folk.org
Sponsored Panel $2,000
Sponsored Webinar $2,000
Meet the Folk DJs Sponsorship $1,500

Exhibit Hall

Contact Alex Mallett for details or purchase directly here.

The Folk Alliance International Conference features a bustling exhibit hall with 80 organizations doing business in the folk industry. Self-represented artists can purchase an artist table.

Booths are priced based on location with premium booths located in the Foyer of the Westin Crown Center Hotel. Premium booths have longer available hours and are perfect for custom activations. 

Registration is a separate cost. Everyone attending the conference is subject to the member/non-member rates that can be found here.

Booth Options



Booth Type Dimensions What’s Included


(Before / After Nov 1) 

Regular Booth 8’ x 6’ 8’ pipe and drape, small sign, 6’ table, two chairs, and 3’ tall side walls. Located in Century B or on the Garden Terrace Level. $600 / $800
Premium Booth 16’ x 6’ 16’ pipe and drape, small sign, two 6’ tables, 4 chairs, and 3’ tall side walls. Located in Century B or on the Garden Terrace Level. $1200 / $1400
Foyer Booth 8’ x 6’ Located in the open Foyer for maximum visibility. $700/$900
Foyer Premium Booth 16′ x 6′ Large footprint, located in the open Foyer in a prime location for maximum visibility. $1,500/$2,000
Artist Table 6’ table, two chairs, small sign. No pipe and drape included. Available to self-represented artists only. $300 / $400


Conference Acknowledgements

Promote your artist or organization at the conference! Contact Alex Mallett (development@folk.org) to confirm your acknowledgements.

Prices are in USD.


FAI offers year-round acknowledgments on our website and through our email list. Click here to view.

On-site Installations

Elevator Skins

Elevator skins cover the full outside of an elevator door. Designs open in the middle of your artwork. 

Floor Decals

Floor Decals will be placed near prime foot traffic locations: Registration, Elevator Banks, and Showcase Rooms.

Premium Hanging Banners

Hanging banners are printed by the sponsor. FAI will hang your banner above the lobby or garden terrace level on the first and second floors.



      • Reservations by Tuesday, January 9, 2024
      • All Decal Artwork Due Tuesday, January 23, 2024
      • If shipping a banner it must be received one week before the conference
      • Shipping details will be shared closer to the event

Installation Type Specs / Description Early Price Regular Price (after Nov. 1)
Elevator Skin – Lobby Level Premium 

Best placement on Lobby Level – 2 available

  • Art size: 47” x 82” at 150 dpi, send as .pdf
  • No logos or important information 1” from all the edges
  • Recommended: no important info 18” from the bottom of design
$1,600 $1,700
Elevator Skin – Lobby Level (Same Specs as above) $1,400 $1,600
Elevator Skin – Ballroom Level Premium Best placement on Ballroom Level – 2 available $1,400 $1,600
Elevator Skin – Ballroom Level (Same Specs as above) $1,200 $1,400
Elevator Skin – Private Showcase Level – 5th, 6th, or 7th Floor (Same as Lobby Level above) $900 $1,100
Elevator Skin – Inside Poster

Placed at eye-level inside conference elevators

13” w x 18” h,  300dpi

$500 $600
Column Wrap

Covers one side of a prominent Column on the Lobby Level

38-⅛” x 86-¼”, 300dpi, no bleed

$1,100 $1,300
Floor Decals 24” w x 24” h,  300dpi $500 $600
Premium Hanging Banner (sponsor provides) Up-to 4’ tall and 6’ wide. $800 $1,000

On-site Digital Monitors

Large video screens are placed throughout the conference displaying acknowledgements, schedules, and information. The schedule for the day is listed on the right side of the screen and your artwork will be in rotation with no more than 80 other acknowledgments on the left side. Each acknowledgement is displayed for approximately 8 seconds each time, so keep the design simple.



  • Digital Monitor Artwork Due: January 23, 2024
  • Upload artwork here.
Type Specs Early Price (by Nov 1) Regular Price
Digital Monitor Acknowledgement 748px w x 972px h, 72dpi $80 $100

Year-Round Acknowledgements

Please contact Director of Development, Alex Mallett to discuss your marketing goals so we can create the best package for your needs: development@folk.org


Click here for Conference Acknowledgements


New! Retargeting Acknowledgements

FAI targets our email list and website visitors through retargeting display acknowledgements across the web.

    • Costs starts at 33,000 impressions over 2 months – $1000

Click here for more information on Retargeting


Folk.org Acknowledgements

Folk.org banner acknowledgments are image-based acknowledgments that appear in the side, top, and bottom sections of our website. The images are in rotation with other designs.

Homepage Banner

Placements on the main landing page of folk.org

        • Approx. 2k page views/month
        • Size: 728px by 90px

High Traffic Pages Package

Placements on over 20 of our most visited pages, including: Livestream, Resources, Webinars, News, About pages, Blog posts, and FAI membership pages.

        • Approx 2k pageviews/30 days
        • Sizes: 728px by 90px (Banner) and 160px by 600px (Skyscraper)

Pricing – Folk.org Acknowledgements

  Early Price (before Nov. 1, 2023) Regular Price
Homepage Banner $500/30 days $600/30 days
High Traffic Pages Package $400/30 days $500/30 days
Folk Chart Webpage $250/30 days $300/30 days

Email Acknowledgements

Email Banner Acknowledgement

          • Banner acknowledgements in emails regarding FAI’s programming (webinars, Connecting Folk, etc.)
          • 18,000 contacts
          • Size 728px x 90px

Folk Chart Email Acknowledgment

          • Folk Chart Email
          • 800 targeted contacts
          • Two placements per email
          • Size 728px x 90px
          • $250 – one month campaign (4+ emails per month)

Pricing – Email Acknowledgements

  Early Price (before Nov. 1, 2023) Regular Price
Email Banner (per placement) $400 $500
Folk Chart Email (per month) $250 $300